Public Relations
First MAC “Mini” a Giant Success!
The first-ever
MAC “Mini-Convention,” held last week at the Radisson Hotel in
Lansing, was a giant success! Approximately 100 doctors gathered to
hear educational and informative presentations on chiropractic &
sports, insurance, Medicare, posture rehab, and much more. And, with a
variety of exhibitors and sponsors in support, the MAC “Mini” more
than met expectations.
Special thanks to all our sponsors who
made the event such a success:
Brican Corp.,
Mueller Sports Medicine,
Performance Health,
BodyZone,
CFCU,
First Data,
Roxtract Water System,
Viotron International,
Wolverine X-Ray, and Limu.
Go to our "Photo
Gallery" page for more pictures of the event!
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Dr. Tom Klapp Hosts Fundraiser for State Rep. Kathy Angerer
Last Thursday,
MAC Chairman Dr. Tom Klapp hosted a fundraising reception for State
Representative Kathy Angerer (D-Dundee), Chair of the House Health
Policy Committee. A crowd of approximately 30 DCs came out to show
their support for the representative, who chairs this key committee.
The support of pro-chiropractic legislators like Angerer, who has
consistently supported chiropractic during her tenure in the House and
has been a chiropractic patient, is critical to the success of the
MAC’s legislative agenda, which includes the restoration of Michigan’s
chiropractic scope of practice.
In an effort to
stress the importance of a strong grassroots campaign to the success
of our legislative agenda, over the next few weeks MAC President Dr.
Kirk Steketee, Governmental Relations Director Carl Alden, and
lobbyist Jim Ryan will be attending MAC district meetings. Their
presentation will focus on the importance of doctors cultivating and
maintaining strong relationships with their legislators in both the
House and Senate. Be sure to attend your upcoming district meeting,
and learn how you can be part of this historic effort!
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MAC Spring 2007 Convention: An Amazing
Success!
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| With over 950 Doctors and CAs, and nearly 300 vendor
reps filling over 90 exhibit spaces, the Michigan Association of
Chiropractors Spring 2007 Convention & Exhibition was the most
amazing, and largest gathering of chiropractic professionals ever in
the history of the state!
Providing
continuing education seminars for Michigan DCs and CAs, the convention
boasted 16 exceptional speakers on topics ranging from pain
management, to neurology, to documentation. Speakers included Dr. Guy
Riekeman, Dr. Greg Fors, Dr. David Seaman, Dr. Mark Sanna, and more!
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 The weekend event also included a fantastic range
of activities, including our famous "Century Club" party, a
Caribbean Festival Dinner, Awards (see below), a limbo contest,
"Caribbean Flag Game," the amazing Jimmy Buffet-style band, Living
Soul, alumni lunches, and our raffle, featuring our Grand Prize: a
Caribbean Vacation, won by Dr. Bruce Turino! |
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Dr. Tom Klapp (pictured with Dr. Kirk Steketee), was awarded the MAC Chiropractor of the Year Award. This year, two of these awards were presented. Dr. Christophe Dean (center) was awarded the MAC Chiropractor of the Year Award. Dr. Jim Gregg was presented with the Pioneer Award. Dr. Don Reno, and other members of the Board and Committees, were awarded the Legacy Award, for outstanding dedication and commitment to the MAC. Dr. Eric Seif was awarded the Legacy Award. Dr. Allen Kash was presented the Legacy Award. Dr. Dan Spencer was presented the Legacy Award. Dr. John Hofmann was presented the Legacy Award. Dr. Kerry Kilpatrick was presented the Legacy Award. Dr. Dennis Whitford was presented the Legacy Award.
Dr. Tom Klapp (pictured with Dr. Kirk Steketee), was awarded the MAC Chiropractor of the Year Award. This year, two of these awards were presented.
For those who missed this monumental event,
get ready for our Fall 2007 Convention,
October 5-7, at the Soaring Eagle Resort & Casino, where our speakers will
include:
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Dr. Terry Yochum
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Dr. Michael Dobbins
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Dr. Tony Palermo
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James Mathis
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Dr. Kurt Larson
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and more!
MAC Looking for Doctors to Participate in Michigan
Minority Health Summit
The Michigan Minority Health Summit, a program designed to educate
Michigan residents on important health concerns and conditions, will be
held on Saturday, September 14, 2007, at the Kellogg Center on the campus
of Michigan State University. Last year, the summit was a great success, with many
participants visiting the MAC booth for free screenings.
Each year, legislators from Detroit, Grand Rapids,
and Flint bring hundreds of their constituents to East Lansing for the
Minority Health Summit. Last year’s featured speaker was former Pittsburgh
Steeler running back and Detroit native Jerome “The Bus” Bettis, who was
on hand to talk about how he has overcome living with asthma.
The Michigan Minority Health Summit is an
excellent opportunity to get the word about chiropractic out to many
Michigan residents who may not have been exposed to it in the past.
This year, MAC Board of Directors member Dr.
Matt Brown (at left with MAC President, Dr. Kirk Steketee) has been invited to speak at the event, and the MAC booth is
again expected to be a major draw. If you are a MAC doctor from Detroit,
Grand Rapids, or Flint, and would like to help perform screenings at this
important, prestigious event,
click here to sign up for the Michigan Minority Health Summit.
PR Committee Goals:
The MAC PR Committee's goal is to provide a positive public image of
chiropractic and its proven effectiveness as a healthcare option. The MAC
Journal is a primary means for
communication, in addition the PR Committee and the MAC office provide
press releases, our website,
www.chiromi.com, and a wide array of written materials.
The audience of the PR Committee includes chiropractic professionals,
the public (patients and potential patients), and the business community.
To assist us in our efforts to maximize our impact, please let us know
what you feel is important in our communications to these key audiences:
- Chiropractic Professionals: Doctors of chiropractic in Michigan,
both members and non-members.
- The Public: Patients and potential patients.
- The Business Community: Buyers of health insurance.
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